THE CLIENT:
KIM COVE, THERAPIST
THE CHALLENGE:
Kim has been a practicing marriage and family therapist for several years and came to us ready to invest in professional branding for her therapy practice.
THE SOLUTION:
Kim wanted a logo that brought her business name to life. We put together several logo concepts with dandelion illustrations that were “imperfect” - with free flowing lines that brought an element of authenticity.
THE RESULT:
Kim was thrilled that we were able to bring her vision to life and create a professional identity for her therapy practice.
Services we Provided:
Custom branding & logo design
THE LOGO
How do you take a common (almost weed) flower and make it beautiful? That was the challenge with this logo project. We wanted to keep the illustration authentic, so we steered clear of perfect lines and leaned into free flowing forms. We also wanted to incorporate movement into the logo, so we added the small pieces of the dandelion floating away.
